THE WHOLE CASTINTERNET PEOPLE / CHARACTER 32

Fashion & comedy

Brigitte Macaron.

A signature bob, statement looks, and dry humour on the streets of Paris.

@brigittemacaron_

A proper introduction Make something together

A CHARACTER. A WORLD. A PLACE IN YOUR NEXT STORY.Take a look around

THE CHARACTER

A proper introduction.

Known as: Brigitte Macaron
Find the name: @brigittemacaron_
In the world of: Fashion & comedy
Here to make: Character-led video ads

IN THEIR OWN WORDS

Tomorrow’s outfit. I’m letting you decide.

@brigittemacaron_

A NOTE FOR YOUR NEXT STORY

The outfit is considered. The attitude is effortless.

A sharp blonde bob, statement looks and dry captions connect Brigitte’s fashion-led comedy. Her audience-facing outfit prompts offer a natural starting point for a playful product or collection reveal.

THE GALLERY

A world of their own.

A few frames from Brigitte Macaron’s world. A closer look at the personality behind the name.

01 / IN MOTIONI’ll pretend to be humble tomorrow

PRESS PLAY. GET THE PICTURE.

A little
main-character energy.

A moment from the feed, ready for a closer look.

Sound on, if you like.

Brigitte Macaron, character archive image 1 — 02 / FRAMEFrom the character archive

Brigitte Macaron, character archive image 2 — 03 / FRAMEFrom the character archive

Brigitte Macaron, character archive image 3 — 04 / FRAMEFrom the character archive

Character media from the studio archive. Campaign ideas below are new creative starting points.

THE POSSIBILITIES

Now, picture your brand.

Choose a creative starting point for Brigitte Macaron. Shape the premise around your product, or bring a wonderfully specific idea of your own.

THE DIRECTOR’S VIEW

03 CREATIVE STARTING POINTS

Idea 01Tomorrow’s outfit

THE CREATIVE DIRECTION

Tomorrow’s outfit

Build a playful choice around two looks, colours or product details. Brigitte gives the reveal its point of view.

START WITH THIS QUESTION: Which two options should the audience choose between?
A FORMAT TO BUILD ON: Present the choice, reveal the looks, end with one clear question.

Idea 02An unexpected accessory

THE CREATIVE DIRECTION

An unexpected accessory

Introduce your product as the detail that completes a scene. Let a dry reaction do the comic work.

START WITH THIS QUESTION: What makes the product an unexpectedly good fit?
A FORMAT TO BUILD ON: A considered look, an unexpected product detail, a deadpan sign-off.

Idea 03Out of office

THE CREATIVE DIRECTION

Out of office

Give the product a place in Brigitte’s day, from the first departure to the final entrance. Each short can explore a different occasion.

START WITH THIS QUESTION: Which occasions does your collection or product belong to?
A FORMAT TO BUILD ON: One character, a new occasion in each video, a recognisable visual finish.

MAKE SOMETHING

Your brand. Their world.

Make a video ad with Brigitte Macaron. One good idea, or a few connected ones. Start with the package that fits your story.

One good ideaTHE FIRST HELLO

1video ad

€1,700€1,700 per videoChoose this package

Three’s a partySAVE 10%

3video ads

€4,590€1,530 per videoChoose this package

The whole campaignSAVE 20%

6video ads

€8,160€1,360 per videoChoose this package

Made around your brief.

Choose your character and package, then tell us about your brand. Analyse your website or start with the details yourself.

Usually 2–4 business days.

After payment and brief confirmation. We agree the creative scope before production starts.

All prices in EUR for video production. Social posting, usage rights, exclusivity, and additional deliverables are agreed separately. Checkout is currently in test mode; no real charge is made. Project terms

THERE’S ALWAYS SOMEONE ELSE TO MEET